WTAM and Cavaliers Re-Up Through 2007-08

If Akron-born superstar LeBron James and the Cleveland Cavaliers manage to bring an NBA championship to Cleveland in the next three seasons, it’ll be heard on current Cavaliers flagship WTAM/1100.

The team and the Clear Channel news/talker announced this week that the WTAM deal has been extended through the 2007-2008 season. The Cavaliers are also heard on a number of other Northeast Ohio stations, including Akron’s WAKR/1590, Canton’s WHBC/1480 and Wooster’s WQKT/104.5. The Cavaliers very occasionally move over to Clear Channel sister rock WMMS/100.7 depending on the status of scheduling conflicts with the Indians…and with the hard-charging local baseball team running towards a playoff berth, those conflicts could well happen early in the Cavaliers’ season this year.

OMW’s reminded of Clear Channel’s filing to move WWVA/1170 Wheeling WV into the Cleveland market some time ago (with a proposed city of license of the Akron suburb of Stow), which was pulled back by the company just three months after it was filed with the FCC. If they’d kept the application in the hopper, 1170 could very well have hosted those Cavaliers’ games by the end of the WTAM contract…as a sports format station.

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