PD on Duncan, Brokered Shows

Plain Dealer local radio/TV columnist Julie Washington weighs in on the first couple of days of the new morning show on Radio One urban talk WERE/1300 Cleveland, hosted by long-time local radio/TV name Ronnie Duncan.

Washington calls Duncan’s opening on the former brokered talker “smooth, professional and lively”. While OMW has no doubt Duncan is a talented and well-regarded host, and that he did fine in his WERE debut, we often wonder if Washington and Plain Dealer sports media columnist Roger Brown are angling to become his PR agents.

Almost literally, Duncan couldn’t buy better newspaper coverage. With the former WKNR, WOIO and WUAB sports voice moving to general talk, it appears the baton has been passed from Brown to Washington. While he was still hoping to get a new full-time sports gig, Duncan got coverage of everything but his lunch schedule in Brown’s column.

That said, we’ll take a drive up into WERE’s coverage area some morning in the next week or so, and give his new show a listen ourselves.

Washington also notes time changes for some of WERE’s displaced brokered talk shows. While some of them are moving to new weekend slots on WERE itself, some are scrambling to other stations. The new radio homes include WELW/1330 Willoughby, WKTX/830 Cortland (near Warren) and Salem Cleveland talker WHK/1420.

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